Design your Software use cases for OnDemand products like how nature designed Romanesco broccoli. Start with a few core use cases. Add use cases in such a way that even a few of them will make a whole product. Keep option open to add or remove use cases where appropriate.
If the development team runs into feasibility issues or time constraints they will still have the opportunity to build a product that is useful, consumable and looks like a small version of the whole.
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