Wednesday, December 15, 2010

Convey Your Thoughts Via Concrete, Even Silly, Examples

In the book The Return of Depression Economics, Paul Krugman, starts by describing his style of writing. He says that, while his thinking is abstract, he deliberately chooses concrete, even silly sounding, ideas to convey complex concepts such as "What is a recession?" and "How banking started?".

He takes the example of a baby-sitting co-op in Washington to explain why recessions happen. He also explains how banking was started when common people asked goldsmiths, who had better safes, to keep their gold safe.

If a Nobel prize winning economist, can do it, I am pretty sure humble product managers can convey their ideas through concrete, even silly sounding, examples.

If you are interested in listening to Paul Krugman, here is a video where he is talking to economists at MIT.

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